Professor Pekka Aula is the Secretary General at the Finnish Academy of Science and Letters. Previously he held the positions of Professor of Communication at the University of Helsinki and Professor of Innovation Communication at the Lappeenranta University of Technology.

Professor Aula hold or have held many administrative positions and positions of trust in society. For example, Aula is a member of ISC Committee for Outreach and Engagement, a member of the Steering Committee of Ministry of Education and Culture’s Team Finland Knowledge and a member of the Scientific Committee of Helsingin Sanomat Foundation. In addition, Aula has acted actively as an advisor in both the public and business sector organizations.

Aula's recent books include "Strategic Reputation Management: Towards a Company of Good", by Routledge, and "The Reputable Firm: How Digitalization of Communication Is Revolutionizing Reputation Management", by Springer. Aula has done international research in The Netherlands and in the United States, including Stanford University.

For more information, please visit www.aula.fi.